Our Iceberg is Melting - Джон П. Коттер

In Our Iceberg is Melting, a simple fable about penguins encapsulates vital truths about embracing change and illustrates how adaptability can yield prosperity, while resistance can lead to peril, in an ever-changing world.

The penguins are living happily on their iceberg as they have done for many years. Then one curious penguin discovers a potentially devastating problem threatening their home – and pretty much no one listens to him.

The characters in this fable are like people we recognize, even ourselves. Their story is one of resistance to change and heroic action, confusion and insight, seemingly intractable obstacles and the most clever tactics for dealing with those obstacles. It is a story that is occurring in different forms around us today – but the penguins handle change a great deal better than most of us.

The insightful lessons you can learn from this short and easy-to-read book, based on the pioneering work of John Kotter, will empower you in work, family, and community. They will help you to make smart change happen faster and better, especially in an era of relentless change.

This edition celebrates ten years since the publication of this classic business fable with new and improved illustrations and a foreword by Spencer Johnson, author of Who Moved My Cheese?