Blink: The Power of Thinking Without Thinking - Малкольм Ґладвелл

An art expert sees a ten-million-dollar sculpture and instantly spots it's a fake. A marriage analyst knows within minutes whether a couple will stay together. A fire-fighter suddenly senses he has to get out ofablazing building. A speed dater clicks with the right person...

Thisbook is all about those moments when we 'know' somethingwithoutknowing why. Here Malcolm Gladwell explores the phenomenon of'blink', showing how a snap judgement can be far more effective than acautiousdecision. By trusting your instincts, he reveals, you'll neverthinkabout thinking in the same way again.

Year of publication: 2005

ISBN: 978-0141022048